There's always a conflict in life. The great push/pull. With me, it's the love of great visual design versus the love of the written word. I couldn't encompass both into my career — it would have made me crazy! I chose design as my career and the written word as a hobby. That hobby led me to my first Art Director's Club Award.

I've always loved romance novels…I'm a sucker for happy endings! I also love daydreaming. It was the fusion of the two that made me want to tell stories. I joined New Jersey Romance Writers to hone my story-telling skills. I thought it was a great organization, but that it had no visual "identity", no "brand". The more I got involved, the more the lack of branding bothered me. The designer and the writer in me were at war over this.

Until...Our chapter was hosting a local conference and our group needed to stand out from the other national chapters. The Board of Directors approached me and asked if I’d be interested in designing a logo that would distinguish us from the rest of the groups.

I designed the logo, and created the organization's brand. I applied it to annual conference materials and all promotional collateral. I won my first Art Director's Club Award for the logo and today the brand is nationally recognized throughout the romance-writing genre. Talk about happy endings! The designer and the writer in me resolved their conflict and lived happily ever after.

Although I've never been published, writing is still my favorite hobby.

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